We are seeking a highly skilled and experienced SEO Executive to join our dynamic team. This role offers a fantastic opportunity to contribute significantly to our online growth and visibility. The ideal candidate will have a proven track record of success in optimising websites for search engines and driving organic traffic.
SEO Executive Job Profile
This role requires a strategic thinker with a deep understanding of SEO best practices. You will be responsible for developing and implementing SEO strategies to improve our website's ranking in search engine results pages (SERPs). You will collaborate closely with other marketing teams to ensure consistent messaging and a cohesive online presence.
The successful candidate will be data-driven, analytical, and possess excellent communication skills. They will be comfortable working both independently and as part of a team.
SEO Executive Job Description
As an SEO Executive, you will play a crucial role in driving organic growth for our company. You will conduct thorough keyword research, analyse website performance, and implement technical SEO improvements. You will also create high-quality content that is optimised for search engines, ensuring our website remains relevant and engaging for our target audience.
Your responsibilities will encompass all aspects of SEO, from technical optimisation to content strategy and link building. You will be expected to monitor and report on key performance indicators (KPIs) and make data-driven recommendations to improve our SEO performance. Continuous learning and adaptation to the ever-evolving SEO landscape are essential for success in this role.
Regular collaboration with the content team and marketing team will be critical to ensuring alignment with broader marketing strategies. This role requires proactive problem-solving and a willingness to take initiative. You will be expected to stay abreast of the latest SEO trends and best practices.
SEO Executive Duties and Responsibilities
- Develop and implement comprehensive SEO strategies.
- Conduct keyword research and analysis.
- Analyse website traffic and performance using tools like Google Analytics and Search Console.
- Optimise website content and structure for search engines.
- Perform technical SEO audits and implement necessary improvements.
- Build high-quality backlinks to improve website authority.
- Create and manage SEO campaigns.
- Monitor and report on key performance indicators (KPIs).
- Stay up-to-date with the latest SEO trends and best practices.
- Collaborate with other marketing teams.
- Develop and present regular reports on SEO performance.
- Manage and mentor junior team members (if applicable).
SEO Executive Requirements and Qualifications
- Proven experience as an SEO Executive or similar role (minimum 3 years).
- Strong understanding of SEO principles and best practices.
- Experience with SEO tools such as SEMrush, Ahrefs, Moz, Google Analytics, and Google Search Console.
- Excellent analytical and problem-solving skills.
- Strong written and verbal communication skills.
- Ability to work independently and as part of a team.
- Proficiency in Microsoft Office Suite.
- Experience with content management systems (CMS) such as WordPress.
- Bachelor's degree in Marketing, Digital Marketing, or a related field (preferred).
- Experience with HTML, CSS, and JavaScript (advantageous).
- Experience in e-commerce SEO (advantageous).
- Up-to-date knowledge of search engine algorithms and updates.
- Experience with local SEO and international SEO (advantageous).
